client: swatch Austria with sixxa store vienna
project: kidrobot collection release
For one of swatch’s main releases this year, they teamed up with designer toy company kidrobot and hosted release events all over the world. With sixxa beeing an important partner for swatch Austria to run this release, we hosted the exclusive opening party at our new location!
So next to setting up everything for the event (including a small pop up store) we also collaborated with swatch to invite swatch club members, toy geeks and other collectors to present the new sets, each containing a watch with matching toy!
Setting up for our first event at the adhocPAD was a test run, so we had a DJ, visuals, a great display of amazing products and free beer and snacks. 120 visitors throughout the evening were close to the maximum for the space, but worked really well. Thanks a lot to swatch Austria, Red Bull, Manner and of course the whole sixxa team for a perfect evening!